The hottest business idea you’ve never heard of — ‘nudge units’

What’s a “nudge unit” and how might it help your company, your employes or yourself be better at whatever you do? The folks at PeopleScience.com asked me to look into that recently.  It’s pretty fascinating. I’ve been writing about cognitive biases and other human behavior research for some time now … Continue reading The hottest business idea you’ve never heard of — ‘nudge units’