Verizon grounds JetBlue — how could that happen? Another plan B gone bad

Click for JetBlue's blog
Click for JetBlue’s blog

Verizon managed to ground an airline on Thursday. But it’s important to ask: Who’s really to blame?

Discount airliner JetBlue appears to have cut some serious corners with its disaster recovery planning. The airline suffered nationwide delays on Thursday when many of its computer systems went down, preventing fliers from checking in. The problems lasted at least three hours, and probably longer, halting flights at many airports.

JetBlue blamed the outage on Verizon.

“We’re currently experiencing network issues due to a Verizon data center power outage. We’re working to resolve the issue as soon as possible,” JetBlue said on its blog. “The power was disrupted during a maintenance operation at the Verizon data center.  Verizon can provide more details into the cause.”

At 2:30 p.m. ET, JetBlue posted an update saying it was still experiencing system issues.

Verizon told me the problem began three hours earlier.

“On Thursday morning at 11:37 am ET, a Verizon data center experienced a power outage that impacted JetBlue’s operations,” the firm said in a statement. “JetBlue’s systems are now being restored.  Our engineering team has been working to restore service quickly, and power has been restored to the data center.”

The impact of the outage was dramatic: “Customer support systems, including, mobile apps, 1-800-JETBLUE, check-in and airport counter/gate systems, are impacted,” JetBlue said.

Consumers spent the early afternoon Tweeting their displeasure and the uncertainty the outage created.

“At least make some estimates on flight delays so people can make informed decisions,” said Jared Levy on Twitter.

It’s worth noting that JetBlue said on its blog at 1:50 p.m. that power had been restored to to Verizon’s data center, “and we are working to fully restore our systems as soon as possible.”

That sure sounds like JetBlue is completely dependent on Verizon. Maybe the firm had some rollover plan that it never implemented, and got the idea that doing so would take longer than waiting for Verizon to fix its electricity problem. Either option doesn’t sound great. A misbehaving backhoe can take down a major airline’s operation? In the middle of the day?  And it stays down until Verizon can implement a power fix? Sounds like someone’s plan B wasn’t grade A.

That’s not uncommon, however. One of my favorite stories, now nearly five years old, was titled “Why plan B’s often work out badly. ” Inspired by the Japanese nuclear power plant disaster, I examined why backup plans often fail when reality strikes.  The short answer: It’s very hard to create an entirely duplicate universe where you can test plan B.  And it’s even hard to keep on testing it regularly and make sure it actually works. To wit: Your snow plow often doesn’t start after the first snow because it’s been sitting idle all summer.

Of course, big airlines should do better. But reality is, they often don’t. Hopefully more details will emerge soon so we can all learn from this.

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About Bob Sullivan 1443 Articles
BOB SULLIVAN is a veteran journalist and the author of four books, including the 2008 New York Times Best-Seller, Gotcha Capitalism, and the 2010 New York Times Best Seller, Stop Getting Ripped Off! His latest, The Plateau Effect, was published in 2013, and as a paperback, called Getting Unstuck in 2014. He has won the Society of Professional Journalists prestigious Public Service award, a Peabody award, and The Consumer Federation of America Betty Furness award, and been given Consumer Action’s Consumer Excellence Award.

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