Firm that tracks shoppers’ cell phones misled consumers, FTC says. Wait, I’m being tracked while shopping?
A tracking firm that quietly captured information about 9 million consumers wandering in, out, and nearby retail stores, largely without consumers’ knowledge, was slapped on the wrist by the Federal Trade Commission on Thursday. The commission vote on the order was 3-2, meaning the slap was given reluctantly, with two of five commissioners [Keep reading]